A common question that I am asked by job seekers is, do I still need to write a cover letter as part of my job application. 

Personally, I like receiving a cover letter for a job application.  It’s your opportunity to illustrate how you connect with the business and role that you are applying to.  Allow me to elaborate further. 

A well-structured and written cover letter could prove to be a key differentiator in getting you to the next step of the recruitment process.  It presents you with the opportunity to demonstrate your understanding of the role and to highlight your suitability. It’s your chance to detail relevant qualifications, industry experience and job skills that will start to separate you from the rest of the pack.  Your value proposition will be unique and may include the beliefs, behaviours and values that you possess which may help you stand out.  Underlying all of this, I’ll get a feel for your personality through the structure of your letter, and the choice of words you select.  Finally, let me know in a punchy way as to why you want the role and how I should get in touch with you. 

Prior to the days of LinkedIn and the like, a cover letter would be a minimum expectation. These days, online candidate and social media platforms have lessened the expectation for a cover letter to be included as part of your application.  My advice is if you are applying directly to the employer, then I would recommend that you include a cover letter with your application, even if they don’t ask for one.  If you are applying via a recruitment agency then it’s not as critical, however I would still recommend that you do. 

In summary, key elements to keep in mind when constructing your cover letter include:

·     Demonstrate your understanding of the role;

·     Highlight your relevant qualifications, experience and skills;

·     Describe your value proposition - point of differentiation;

·     Tell us why you want the role;

·     Finish with a call to action AND

.     Have your letter peer reviewed prior to submission

Feel free to reach out to us if you are keen to be considered for any roles that we have advertised.

Best Regards - Chris Goulas